Nature and Climate: Communication that Inspires Action

We need to change the way we communicate about the nature and climate crisis. For the past few decades, the default has been issues-based communication - science and stats heavy, often with doom and gloom narratives. Common thinking has been that this kind of approach will scare people into action. But it's becoming clear that this is not working: rather than inspiring climate-positive change, it more often leads to feelings of powerlessness and information overload. So how can we communicate about nature and climate in a way that inspires action, not despair? This innovative half-day virtual event will bring together communication experts to share their insights and tools for an approach to nature and climate communication that catalyses change. Whether you're a professional communicator, or want to improve the way you communicate within your community or with friends and family members, this event will help you to: - Learn how to communicate about the nature and climate crisis creatively and effectively. - Learn new tools to engage people and inspire action. - Understand the benefits of new ways of communicating.