Category
Venue
1 Mill St, Royal Leamington Spa, Leamington Spa CV31 1ES, UKPeople Planet Pint Persona Announcement
, –
About this event
Join us online for the People Planet Pint Persona Announcement where we'll go through our research and new focus on who to speak to.
People Planet Pint Persona Announcement
This is your chance to learn about the focus of who we want to try and get to People Planet Pint. After deep research, we've identified at least 15 personas of people who are coming along to People Planet Pint, of which we're doubling down and focusing on 2 of them.
In this session, we will discuss:
- The people who are already coming
- Who we want to focus on and get more of in the room.
- What the hero's journey looks like for these people in terms of what their life is like before People Planet Pint and after
- How we're going to start trying to engage these people.
This will be your chance to see the strategic direction that People Planet Pint will have over the next 12 months, as well as give your feedback on who we might be missing from our use of persona work.